Global Privacy Policy

(Spark Entities)

Last Updated:
02.13.2026
Effective Date:
03.11.2026

This Global Privacy Policy (“Privacy Policy”) explains how the Spark Entities (as defined below) collect, use, disclose, retain, and protect personal information when you interact with our websites, mobile applications, customer portals, call centers, retail locations (if any), marketing programs, and other online and offline products and services (collectively, the “Services”).

Who We Are (Covered Companies)

This Privacy Policy applies to all the entities listed on Attachment A (collectively, “Spark Entities,” “we,” “us,” or “our”).

The Spark Entity that is responsible for your personal information (sometimes called the “business,” “controller,” or “company”) depends on the brand and state in which you enroll for service and will be identified in your enrollment materials, customer communications, and/or bill.

Scope of this Privacy Policy

This Privacy Policy applies to consumers, prospective consumers, customers, website visitors, and other individuals whose personal information we collect in connection with the Services.

If you apply for a job with us, communicate with us about employment opportunities, or engage with us as an employee or contractor, we may collect and process information for those purposes. That information is governed by Attachment C – Applicant and Workplace Privacy Notice.

This Privacy Policy is intended for U.S. residents and U.S.-based services. If we transfer information outside of the United States (for example, to service providers), we will do so in accordance with applicable law and appropriate safeguards.

Personal Information We Collect

“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked to an individual or household.

Information You Provide to Us

Information We Automatically Collect

Information We Receive from Third Parties

Sensitive Personal Information

Certain categories of personal information we collect may be considered “sensitive personal information” or “sensitive data” under applicable privacy laws. Where required, we collect and use such information only for permitted purposes and with appropriate safeguards. This may include:

We use sensitive personal information only as necessary to provide our Services, comply with legal obligations, prevent fraud, secure our systems, or for other purposes permitted by applicable law. We do not use sensitive personal information for purposes that require consumer consent unless such consent has been obtained.

How We Use Personal Information

We use personal information only as permitted by applicable law and consistent with the purposes described above, and we maintain policies and procedures designed to limit access to personal information to authorized personnel and service providers.

How We Disclose Personal Information

Cookies, Analytics, and Targeted Advertising

We and our service providers may use cookies and similar tracking technologies to collect information automatically when you visit or use our Services. These technologies help us operate our Services, understand how users interact with our Services, improve performance, and where permitted, deliver and measure advertising.

Cookies and Similar Technologies

Cookies are small text files placed on your browser or device. We may also use similar technologies, such as pixels, SDKs, web beacons, tags, local storage, and scripts (collectively, “cookies and similar technologies”).

Analytics

We may use analytics tools and services that help us understand how users interact with our Services. These tools may collect information such as your IP address, browser type, device identifiers, pages viewed, and interactions with content, subject to applicable law and your choices.

Session Replay and Similar Monitoring Tools

We may use session replay or similar monitoring tools to help identify and fix technical issues, improve usability, prevent fraud, and protect the security of our Services. These tools may record or reconstruct your interactions with our Services, such as mouse movements, clicks, page scrolling, and form inputs.

Targeted Advertising and Related Disclosures

If we engage in targeted advertising (sometimes called “interest-based advertising”), we may work with advertising partners who use cookies or similar technologies to collect information over time and across different websites, apps, or services to show ads that may be more relevant to you.

Some privacy laws define certain disclosures of personal information for advertising purposes as “sale,” “sharing,” or “targeted advertising.” Where required by law, you may have the right to opt out of these activities.

Your Choices and Controls

Global Privacy Control (GPC) and Do Not Track

Some browsers and browser extensions support a preference signal known as Global Privacy Control (GPC). Where required by applicable law, we process qualifying GPC signals as a request to opt out of certain disclosures of personal information for advertising purposes for the applicable website or service.

“Do Not Track” is a separate browser setting that is not uniformly supported. We do not respond to “Do Not Track” signals, except where required by law.

How Long We Retain Personal Information

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including providing the Services, complying with legal and regulatory obligations, resolving disputes, enforcing our agreements, and protecting our rights and the rights of others.

  • Account and enrollment records: 7 years after account closure or termination.
  • Billing and payment records: 7 years after the transaction date.
  • Customer service records and call recordings: 2 years from interaction date.
  • Marketing and analytics data: up to 3 years from collection, or until you opt out, whichever occurs first, subject to applicable law.
  • Credit check and identity verification data: 90 days if you do not become a customer; if you become a customer, up to 7 years as required for compliance and dispute resolution.
  • Website and device/usage data: up to 3 years from collection, subject to your cookie controls and opt-outs.
  • Fraud prevention and security data: as necessary for fraud prevention, security, and legal claims.
  • Legal and regulatory compliance records: as required by applicable law or regulation.

When personal information is no longer needed, we take reasonable steps to delete, anonymize, aggregate, or de-identify it, unless retention is required or permitted by applicable law.

Nothing in this section limits our ability to retain personal information where required or permitted by applicable law, regulation, or legal process, including in connection with litigation holds or regulatory investigations.

How We Protect Personal Information

We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, acquisition, disclosure, alteration, and destruction. Our safeguards are intended to be appropriate to the nature of the personal information we process and the risks presented by our operations.

While we take reasonable measures designed to protect personal information, no method of transmission or storage is completely secure. Accordingly, we cannot guarantee the absolute security of personal information. In the event of a security incident involving personal information, we will respond in accordance with applicable law, including providing notices where required.

Children’s Privacy

Our Services are intended for use by adults and are not directed to children. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete it and, where appropriate, terminate the related account or enrollment process.

If you believe we might have collected information from or about a child under 13, please contact us using the information in the “How to Contact Us” section.

Our Services may contain links to third-party websites, applications, platforms, or services that are not operated or controlled by us. These links are provided for your convenience and do not constitute an endorsement of the third party or its practices.

We do not control, and are not responsible for, the privacy practices, content, or security of third-party websites or services. Any personal information you provide to a third party is governed by that third party’s privacy policy and terms, not this Privacy Policy. We encourage you to review the privacy policies and terms of any third-party websites or services before providing personal information.

Your Marketing and Communication Preferences

You have certain choices regarding how we communicate with you and how your personal information is used for marketing and related purposes, subject to applicable law.

Promotional Communications

Service-Related Communications

Opting out of promotional communications does not affect our ability to send you service-related communications that are necessary to provide our Services, comply with legal or regulatory obligations, respond to inquiries, or enforce our agreements.

Managing Preferences

You may update or manage your communication preferences at any time by contacting us or, where available, through your account settings.

Your Privacy Choices and Rights

Depending on where you live, you may have certain rights regarding your personal information. These rights may vary by state and may be subject to exceptions and verification requirements permitted by law. Please see Attachment B for additional information about rights that may apply to residents of particular states.

You (or, where allowed, your authorized agent) may submit a privacy request by contacting us using the methods described in the “How to Contact Us” section of this Privacy Policy.

We may take steps to verify your identity before processing a request. In certain jurisdictions, you may designate an authorized agent to submit requests on your behalf. We may require proof of authorization and may also require you to verify your identity directly with us.

We will respond to requests within the timeframe required by applicable law. We may deny certain requests, in whole or in part, where permitted by law.

In certain states, you may have the right to appeal our decision regarding your privacy request. If we deny your request, you may appeal by contacting us and stating that you wish to appeal our decision, as further described in Attachment B.

Artificial Intelligence and Automated Processing

We may use personal information to develop, train, improve, and operate analytics tools and automated systems, including artificial intelligence and machine learning (AI/ML), to support our operations and improve the Services. We do not use sensitive personal information for targeted advertising and do not train public-facing AI models on the content of your communications with us unless you affirmatively provide it for that purpose and applicable law permits.

Examples of AI/ML uses may include detecting and preventing fraud and security threats; forecasting energy usage patterns and operational needs; improving customer support (including quality assurance and assisted support tools); tailoring offers and communications where permitted; and improving product development and operational efficiency.

Automated Decision-Making

We may use automated processing to support decisions related to fraud prevention, identity verification, credit or eligibility determinations (where permitted), service optimization, pricing, and marketing. Where automated processing produces decisions that have legal or similarly significant effects on you, and where required by applicable law, you may request human review, express your point of view, and contest the decision by contacting us as described in the “How to Contact Us” section.

Telephone and Text Communications (TCPA and State Telemarketing Compliance)

We may contact you by telephone or text messages, at the number you provide to us for purposes related to our Services, including account administration, customer service, billing, collections, and service updates. Marketing or promotional communications will be sent only where permitted by law, and where any required consent has been obtained.

Limitation of Liability and Disclaimers

Security Disclaimer. While we implement reasonable administrative, technical, and physical safeguards designed to protect personal information, no method of transmission over the Internet, method of electronic storage, or security system is completely secure. We cannot and do not guarantee absolute security, and you acknowledge that you provide personal information and use the Services at your own risk.

Limitation of Liability. To the maximum extent permitted by applicable law, the Spark Entities will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages arising out of or related to a security incident, unauthorized access, or any matter related to this Privacy Policy. To the maximum extent permitted by law, our total liability for any claim related to this Privacy Policy will not exceed one hundred dollars ($100.00) or the amount you paid us for the Services in the twelve (12) months preceding the claim, whichever is greater.

Cross-Border Transfers

Our Services are intended for use in the United States. Personal information we collect may be processed and stored in the United States and in other locations where we, our affiliates, or our service providers operate. Where we transfer personal information outside of the state or country in which it was collected, we take reasonable steps to require that recipients handle personal information in a manner consistent with this Privacy Policy and applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version with a new “Last Updated” date. If required by applicable law, we will provide notice of material changes in an appropriate manner. Your continued use of our Services after the updated Privacy Policy becomes effective means you acknowledge the updated Privacy Policy, to the extent permitted by applicable law.

How to Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, contact us using the information provided as per the applicable entity:

Electricity Maine, LLC
Email: privacy@providerpower.com
Phone: 866-573-2674
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Electricity N.H., LLC
Email: privacy@providerpower.com
Phone: 800-549-6160
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Major Energy Electric Services, LLC
Email: privacy@majorenergy.com
Phone: 888-625-6760
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Major Energy Services, LLC
Email: privacy@majorenergy.com
Phone: 888-625-6760
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Provider Power Mass, LLC
Email: privacy@providerpower.com
Phone: 888-386-4080
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Respond Power, LLC
Email: privacy@majorenergy.com
Phone: 888-625-6760
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Spark Energy Gas, LLC
Email: privacy@sparkenergy.com
Phone: 877-547-7275
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Spark Energy, LLC
Email: privacy@sparkenergy.com
Phone: 877-547-7275
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Spark HoldCo, LLC
Email: privacy@sparkenergy.com
Phone: 877-547-7275
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Texans Choice Power, LLC
Email: privacy@texanschoicepower.com
Phone: 833-488-6328
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy Solutions, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Commodities, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA CA, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Connecticut, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA DC, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Illinois, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Maryland, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Massachusetts, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA New Jersey, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA New York, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Ohio, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Pennsylvania, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Texas Holdings, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Texas, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA Trading, LLC
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Verde Energy USA, Inc.
Email: privacy@verdeenergy.com
Phone: 800-388-3862
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Via Energy Solutions, LLC
Email: privacy@viaenergysolutions.com
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Via Renewables, Inc. (f/k/a Spark Energy, Inc)
Email: privacy@viarenewables.com
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader
Via Wireless, LLC
Email: privacy@viawireless.com
Mail: Spark Energy, LLC, 12140 Wickchester Lane, Ste. 100, Houston, TX 77079, Attn: Privacy Leader

Governing Law

This Privacy Policy is governed by the laws of the state where you reside, to the extent such laws apply. Disputes related to the Services may be subject to the dispute resolution provisions (including arbitration and class action waiver provisions) in the applicable Terms of Service or Customer Enrollment Agreement for the relevant brand, where properly presented and accepted.

Attachment A – Spark Entities

  • Censtar Company, LLC DBA Censtar Energy
  • Censtar Energy Corp (New York)
  • Censtar Operating Company, LLC
  • Electricity Maine, LLC
  • Electricity N.H., LLC
  • Hiko Energy, LLC
  • Major Energy Electric Services, LLC
  • Major Energy Services, LLC
  • Oasis Power Holdings, LLC
  • Oasis Power, LLC
  • Perigee Energy, LLC
  • Provider Power Mass, LLC
  • Respond Power, LLC
  • Spark Energy Gas, LLC
  • Spark Energy, LLC
  • Spark HoldCo, LLC
  • Texans Choice Power, LLC
  • Verde Energy Solutions, LLC
  • Verde Energy USA CA, LLC
  • Verde Energy USA Commodities, LLC
  • Verde Energy USA Connecticut, LLC
  • Verde Energy USA DC, LLC
  • Verde Energy USA Illinois, LLC
  • Verde Energy USA Maryland, LLC
  • Verde Energy USA Massachusetts, LLC
  • Verde Energy USA New Jersey, LLC
  • Verde Energy USA New York, LLC
  • Verde Energy USA Ohio, LLC
  • Verde Energy USA Pennsylvania, LLC
  • Verde Energy USA Texas Holdings, LLC
  • Verde Energy USA Texas, LLC
  • Verde Energy USA Trading, LLC
  • Verde Energy USA, Inc.
  • Via Energy Solutions, LLC
  • Via Renewables, Inc. (f/k/a Spark Energy, Inc)
  • Via Wireless, LLC

Attachment B – U.S. State Privacy Notice (Including California)

This Attachment B supplements the Privacy Policy for residents of U.S. states with comprehensive consumer privacy laws, including as of the Effective Date California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia, and any other state that may enact similar laws. Requirements vary by state and may change over time.

California Privacy Notice

The California Consumer Privacy Act of 2018 (“CCPA”) became effective on January 1, 2020. The California Privacy Rights Act (“CPRA”) amended and expanded the CCPA, and those amendments took effect on January 1, 2023.

Categories of Personal Information Collected:

Your California Privacy Rights:

You may submit an opt-out request using a “Do Not Sell or Share My Personal Information” link on our website where available, by contacting us using the information in the How to Contact Us section, or by using a qualifying Global Privacy Control (GPC) signal where recognized by our website.

Texas Privacy Notice

This Texas Privacy Notice applies to Texas residents and supplements the main Privacy Policy. For purposes of this Notice, “personal data,” “sale,” “targeted advertising,” “profiling,” and “sensitive data” have the meanings given in the Texas Data Privacy and Security Act (“TDPSA”).

If we deny your request, you may appeal our decision by contacting us and stating that you are submitting an appeal of a privacy rights request decision.

Utah Privacy Notice

Utah residents may have rights to access, delete, and opt out of targeted advertising and the sale of personal data, subject to applicable law and exceptions.

Colorado Privacy Notice

Colorado residents may have rights to access, delete, correct, and opt out of targeted advertising, sale of personal data, and profiling. Where required by law, we will process qualifying universal opt-out signals.

Virginia Privacy Notice

Virginia residents may have rights to access, correction, deletion, portability, and to opt out of targeted advertising, sale of personal data, and profiling. Appeals rights may apply under Virginia law.

Connecticut Privacy Notice

Connecticut residents may have rights to access, correction, deletion, portability, and to opt out of targeted advertising, sale of personal data, and profiling. Appeals rights may apply under Connecticut law.

Other U.S. State Privacy Rights

Residents of other states may have privacy rights under applicable state laws, which can vary by jurisdiction. Depending on your state of residence, you may be entitled to request access, correction, deletion, portability, and/or to opt out of certain processing such as targeted advertising, sale of personal data, and profiling in furtherance of decisions that produce legal or similarly significant effects.

Note: Attachment B above has been formatted for clean web display. If you need every state subsection expanded line-for-line exactly as written, it can be split into accordions or separate tabs for easier UX in Elementor.

Attachment C – Applicant & Workplace Privacy Notice

This Attachment C – Applicant & Workplace Privacy Notice (“Notice”) explains how the Spark Entities (“Company,” “we,” “us,” or “our”) collects, uses, discloses, and retains personal information relating to job applicants, candidates, employees, contractors, interns, temporary workers, and other workforce members (collectively, “Workforce Individuals”) in connection with recruiting, hiring, onboarding, employment or engagement, and workforce management.

Scope and Roles

Personal Information We Collect

Information You May Provide

Information We May Collect Automatically

Information from Third Parties

Sensitive Personal Information / Sensitive Data

How We Use Personal Information

AI Tools and Automated Decision-Making

We may use tools that assist with recruiting and workforce administration, such as tools that help with scheduling, candidate communications, document management, or workflow automation. We do not make final hiring decisions based solely on automated processing.

How We Disclose Personal Information

Your Choices and Communications

Providing information is voluntary, but some personal information may be required to process an application, administer payroll or benefits, comply with the law, or maintain security. If you choose not to provide certain information, we may be unable to proceed with your application or employment or engagement.

How Long We Retain Personal Information

How We Protect Personal Information

We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, acquisition, disclosure, alteration, and destruction, appropriate to the nature of the information and associated risks.

Cross-Border Transfers

Personal information may be processed and stored in the United States and in other locations where we or our service providers operate. Where required, we implement reasonable safeguards designed to protect personal information consistent with applicable law.

Children’s Privacy

This Notice does not apply to children, and our recruiting and workforce systems are not directed to children under 13. We do not knowingly collect personal information from children under 13 in an employment context.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, which may include the right to access, correct, delete, or obtain a copy of certain personal information, and to opt out of certain processing in some circumstances.

How to Contact Us

To submit a question or request regarding this Notice, contact us by submitting a request using one of the ways listed in the “How to Contact Us” section of the main Privacy Policy.

Changes to This Notice

We may update this Notice from time to time. We will post the updated Notice and revise the “Effective Date” above. If required by applicable law, we will provide notice of material changes in an appropriate manner.